9/11/2023 0 Comments Opt out of mail credit card offers![]() Step 1 – Stop Prescreened Credit & Insurance Offers with OptOutPrescreenįirst, give credit where credit’s due … in this case Uncle Sam and the Fair Credit Reporting Act (FCRA). Read on to learn more about each of these steps and to get direct links and additional tips. So how to stop junk mail from cluttering our mailboxes, home offices and kitchen counters? Yet as inundated as we are by “advanced tracking”, second-screen and omni-channel digital campaigns, traditional direct mail campaigns continued to attract more advertising dollars in the last year. ![]() The sheer scale of waste from junk mail – and the lack of public discussion about it – is quite unbelievable.Įspecially given the American public’s growing resentment toward both environmentally inefficient products and large-scale privacy invasions from advertisers. Here’s a nifty infographic we put together a couple years ago to help visualize the colossal waste caused by junk mail. But this still means that 95% of direct mail misses its mark – and is duly tossed out. Seven days a week and without fail, the USPS continues to deliver literal tons of unsolicited junk mail across the US.Īccording to its own 2022 annual report and website, the USPS hauled 67+ billion pieces of junk mail (ahem, “standard presorted” or marketing mail, if you speak mailroom) across 1.2 billion miles.Ĭonsider the energy and resources required to accomplish this … just so you can throw it out.īut what about those superior 5% response rates that direct marketing gurus laud over digital conversions? Direct mail marketing is still super useful and helpful, right? Made it this far? Great! Read on to get the facts and details behind all of the above steps. If you don’t have time to get into the weeds, here are the 3 easy steps you should take to reduce your junk mail problem by 90% or more (also summarized at the top). This is why we put together this ultimate guide to help you understand where junk mail comes from and what can be done about it. If you’re getting too many catalogs, magazines and charity offers … you’re not alone. ![]() And unfortunately, we had to update this guide because junk mail actually increased year on year. How is paper junk mail still even a thing? Use PaperKarma and CatalogChoice to Stop All Other Direct & Local Mailers (3 mins per week).Stop Larger Direct Mailers & Catalogs with DMAchoice (1 min).Stop Prescreened Credit & Insurance Offers with OptOutPrescreen (1 min). ![]()
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